Just a little sip of the good stuff.

Serendipity has a broad breadth of expertise in a variety of areas including:

  • Associations
  • Membership Management
  • Travel (Destinations & In-bound)
  • Education
  • Women
  • Leadership
  • Entertainment

Here are some of the brands we have worked with:

More About Our Clients 

The American Society of Travel Advisors (ASTA)
ASTA is the leading global advocate for travel advisors, the travel industry and the traveling public.

Our work for ASTA includes publishing Travel Advisor, ASTA's official quarterly publication.


Broadway Inbound
Building on The Shubert Organization’s more than 100 years of theatrical and technological innovation, Broadway Inbound is the ticketing home for group buyers, tour operators, and the travel industry.

Our work for Broadway Inbound includes publishing Broadway Spotlight, a publication distributed directly to 300,000 consumers to promote future travel to New York City. Each issue spotlights current and upcoming shows, and describes how readers could book their Broadway experience.


Educational Tours, Inc.
Educational Tours, Inc. is a student group tour operator dedicated to delivering powerful educational experiences with worry-free travel in the U.S. and internationally.

Our work for Educational Tours, Inc includes marketing to potential clients, social media, website design and management, content marketing, tradeshow marketing, advertising, and more.


Egypt Valley Country Club
Egypt Valley Country Club is a premier, privately-owned club in West Michigan offering members a variety of recreational sports and facilities for dining and entertaining.

Our work for Egypt Valley Country Club includes membership management and marketing, social media, website design and management, content marketing, and advertising.


Groups Today
Groups Today is a resource dedicated to those who plan group travel. The magazine, website, daily eNewsletter, and social media channels provide focused, insightful content for the group travel professional. From best practices in business and marketing to the latest industry trends and destination news, Groups Today gives travel planners authentic, balanced content they can't find anywhere else!


Hilger Hammond
Hilger Hammond is a law firm in Michigan that offers deep experience in niche areas of the law including complex and commercial litigation, construction, real estate, business law, and arbitration services.

Serendipity works with the firm and its attorneys on marketing and business development strategies.


The National AfterSchool Association (NAA)
The National AfterSchool Association is the membership association for professionals who work in the out-of-school time field. Their membership of more than 30,000 includes afterschool program directors, coordinators, sponsors, frontline staff, school leaders, principals, teachers, paraprofessionals, board of education members, non-profit leaders, advocates, community leaders, policymakers, researchers, and others.

Our work for NAA includes membership management and marketing, social media, website design and management, content marketing, event marketing, advertising and sponsorship sales, editorial support and production of AfterSchool Today magazine, and more.


Revue is West Michigan's leading underground publication and most comprehensive free entertainment guide covering cannabis, music, arts, film, beer, and dining.

Serendipity Media owns, publishes and manages all marketing efforts for Revue.


Student & Youth Travel Association (SYTA)
SYTA is a trusted resource for educators, administrators, parents, and travel professionals for everything related to student and youth travel. SYTA and their members believe that travel is a key part of a complete education and are committed to providing student and youth travelers with safe and rewarding travel experiences.

Our work for SYTA includes publishing Teach & Travel—a bi-monthly magazine delivered to 40,000 educators—social media marketing, membership marketing, web management, a weekly eNewsletter, lead generation, and virtual or in-person event marketing. Serendipity also manages the SYTA Youth Foundation's marketing and fundraising efforts.


SYTA Youth Foundation
The SYTA Youth Foundation is the 501(c)(3) philanthropic sister organization of the Student & Youth Travel Association (SYTA). SYTA Youth Foundation’s mission is to provide travel experiences for youth and students who would otherwise not have the resources to participate in those enriching and life-changing opportunities.

Our work for SYF includes regular eNewsletters, fundraising initiatives, scholarship campaigns and event management—both in-person and virtually.


West Michigan Woman
West Michigan Woman is a resource dedicated to women in West Michigan who are connected and dedicated to personal growth and community impact. The bi-monthly magazine, website, eNewsletter, and social media channels offer timely and relevant content related to the many facets of women—all done with a local flair. From family and financial to career and wellness, there's something for everyone!