Josh is the Managing Editor of REVUE West Michigan.

What’s your favorite part of your job?

If I’m being honest, my absolute favorite is being one of the first people to try out a brand-new brewery or restaurant. There’s really nothing more exciting to me than being considered part of West Michigan’s ever-growing food, drink and music scene!

What do you love most about working with Serendipity Media’s clients?

My second favorite part of my job is talking to the people behind those businesses and sharing their stories, because there’s always more to a restaurant or brewery’s beginnings than “We felt like making some food/beer.”

What are your top three tips for businesses and companies?

  1. Know what new concept you’re bringing to the scene. If you’re not filling a hole, you’re not going to stand out.
  2. Be customer-led, always. Don’t just accept feedback, actively seek it out. You want even your most loyal customers to tell you what you could do better.
  3. Treat your employees well and create a loving environment, because we’re all in this together. Not to mention the fact your work culture will always be apparent to the customer, for better or worse.

In a game of truth or dare, which are you more likely to pick and why?

Truth! I’m an open book, and I’ve paid enough in medical bills recently to commit to any dares.

What’s your go-to drink?

Absolutely cannot narrow it down to one: Sour beer, old fashioned, or gin & tonic.

It’s the weekend! What are you typically doing on a Friday night?

Typically, I’m meeting up with friends for a happy hour dinner, then heading back to one of our homes for some drinks and Jackbox Party Pack. Lately, I’m watching a movie with my girlfriend and cat while making my way through multiple sour beers.


Serendipity: the event of finding interesting or valuable things by chance. We’re glad you found us!