Learning something new is exciting, but it can also be a daunting task when you take into consideration all the new terminology you have to learn to make heads or tails of the reports you’re looking at. To help in your fluency, we’ve defined five email marketing terms every marketer should know. With the help of this blog, you’ll be able to approach the critical numbers email reports with more confidence.
Are you having trouble retaining engaged subscribers? Are you struggling to get subscribers to open your emails?
Most of us register for a trade show to generate new business opportunities that translate into overall sales revenue. During the show you work the floor, visit with current clientele and meet new prospects. So, what happens when you get home?
Your brand and its identity, mission, style, culture and voice are intrinsically integrated into your business. But how do you know when to rebrand your business? It's simple: when your business goes through a major change (we’ll get into what that could be), it might be time to reconsider your brand overall.